Small Business Marketing Plans

Small Business Marketing Plans

Hi Everyone,

I found this article this morning and I thought it to be well worth reading.

Don't be alarmed at some of the requirements all that you have to do is "drill down" into what your customer wants/expects from your product or service. With "drilling down" it simply means asking a layer of different questions.

People buy/do things for their own reasons and it is often surprising how many of their reasons actually are the same. To understand your own target market just means you have to look for the similiarities and note them for when you want to advertise again or to understand your customers needs/expectations better.

But it does give you some idea of how many variables exist when target marketing.

Warmly,
Jan-ConstructingProfits
www.constructingprofits.com